(AuthorityPressWire)– January 14, 2014– San Diego, California —  Internet Marketing and Business Consultant Frank Kern took the stage in front of almost 3000 attendees at the Traffic and Conversion Summit in San Diego this morning.

Kern’s presentation focused on the importance of Authority Positioning and Personal Branding for professionals, business owners, coaches and consultants.

He stated “positioning, most importantly positioning yourself as an authority, is the single most important thing you can do increase your perceived value to the market place”.  Kern went on to say “everyone…everyone in this room should immediately begin the process of creating their own personal brand”

Brian Horn, co-host of the weekly business Podcast, Authority Alchemy  said “Frank Kern’s presentation really put a spotlight on what a lot of business owners and professionals are either doing poorly or completely neglecting all together”.

Marketing Expert and Pioneer, Dan Kennedy echoes what both Frank Kern and Brian Horn shares when he says “The simple truth is, if you aren’t deliberate, systematically, methodically or rapidly and dramatically establishing yourself as a celebrity, at least to your clientele and target market, your asleep at the wheel, ignoring what is fueling the entire economy around you, neglecting development of a measurably valuable asset”.

The annual Traffic and Conversion Summit is one of the most attended conferences in the Internet Marketing and Online Business industry. You can learn more at http://trafficandconversionsummit.com/

Source – Authority Media Group, LLC – 713-242-1662