Geoff Ables, C5 Insight Managing Partner, has been selected as the featured speaker at the CRM User Group Meeting scheduled for February 22, 2018 in Arlington, Virginia. The meeting will provide learning and networking opportunities with Dynamics CRM user peers. Attendees will learn best practices, tips and tricks, and proven results from other organizations using Dynamics 365 CRM.

Ables will be presenting two sessions. The first session, “Sales Process Design,” is designed for both sales managers and CRM power users. Participants will learn how best-in-class sales teams design sales processes that align with their buyers’ processes. They will also learn how to develop and map a process that is unique to their organization and its needs. Ables will also be presenting “Rate Your CRM.” This interactive session is focused on the CIO or IT Director functions. Attendees will rapidly rate their progress with CRM and learn from those that have succeeded in areas where others have struggled. Participants will walk away with a workbook from each session. One workbook can be used as an aid in developing improved sales processes while the second is a benchmarking guide that can be used to continually monitor and improve people, processes and technologies associated with customer engagement.

Ables is the author of “The LUCK Principle: Business Results at the Intersection of People & Profit.” In the book he teaches how to harness the power of people, process and technology to transform a business into a workplace that balances a people-first culture with bottom-line results. The book is available in both paperback and Kindle versions on Amazon at https://www.Amazon.com/dp/B01N0QW5H4.

Geoff Ables, C5 Insight Managing Partner, is a best selling author, speaker and entrepreneur. He has over 20 years of consulting experience on topics including the future of work, digital disruption, customer relationship management, social collaboration and big data. Widely regarded as a thought leader on customer and employee engagement, his insights have been seen and heard in dozens of global venues. He founded C5 Insight in 2002, and has consulted with hundreds of companies in a broad range of industries. The firm has twice been named to the Inc. 5000 list of fastest growing companies.

For more information about Geoff Ables and C5 Insight, visit
https://www.C5Insight.com.