Alicia Williams, Director of Marketing and Public Relations confirmed they have officially launched a citywide search for industry leaders in pet care, to be featured in the upcoming book, “How To Keep Your Pets Happy and Healthy”.
Explaining the search process, Williams said, “This is an important book for us, so we’ll be reaching out to a select group of leaders in the pet care industry we feel are true advocates for the success of animal lovers in the Las Vegas community, while at the same time committing to spread the word about a great organization like the Las Vegas Rescue Center.”
Incite Media has pledged 100% of the royalties from the retail sales of the book to be donated to Las Vegas Rescue Center.
Scheduled for a summer release, “How To Keep Your Pets Happy and Healthy” will spotlight each of the pet care industry leaders selected from this search, sharing their insights and real world experience in caring for animals.
Williams said, “This book isn’t just about animals. The leaders in pet care we select are passionate about helping anyone that owns or takes care of our little furry friends. They will answer the most common questions and bust the myths and misconceptions that so many people have about taking care of their pets. “How To Keep Your Pet Happy and Healthy” will cover a wide range of useful topics from nutrition to common health problems with a lot information that is rarely talked about”.
Williams went on to describe the book as, “… a powerful resource for pet owners and animal lovers who want and need to take care of their animals,” even if without a lot of time and money.
With several industry leaders expressing interest in participating, Incite Media is expected to make an announcement revealing the final selections by June 2016.
However, Williams asserted, “One of the reasons we launched this search is because we didn’t want to go the route of filling this book with the stereotypical ‘Experts.’ This search would be unnecessary if that was the case.”
“We anticipate a lot of exposure around this project, for both Las Vegas Rescue Center and the people we select to feature in the book, so we really want to showcase those leaders in pet care who are actually in the trenches, working hard every day and willing to share that experience to benefit a great cause and the success of all animal owners and animal lovers. That’s what will make this a win, win project.”
Find out more about this project contact Alicia directly at AWilliams@InciteAuthority.com or www.InciteAuthority.com.
To learn more about Las Vegas Rescue Center, visit www.LasVegasRescueCenter.org.