Rock & Tait Exteriors Receives GAF’s Prestigious 2018 President’s Club Award

Published on December 26, 2018

Rock & Tait Exteriors of Chippewa Falls, WI, has received GAF’s 2018 President’s Club Award. A GAF Master Elite(R) contractor, it prides itself on quality products, superior workmanship, and outstanding customer service.


Chippewa Falls, WI – December 24, 2018: Rock & Tait Exteriors LLC

Rock & Tait Exteriors LLC of Chippewa Falls, Wisconsin, has received the most prestigious contractor award GAF offers: The GAF President’s Club Award. This highly coveted award recognizes Rock & Tait Exteriors as one of the “elite of the elite” residential roofing contractors in the United States.

GAF is North America’s largest roofing manufacturer, and only GAF Master Elite(R) Contractors can compete for its residential President’s Club Award. To qualify for this award, a residential roofing contractor must meet specific criteria in at least one out of three different pathways:

Performance pathway – where contractors focus on giving their property owners the best possible service, quality, and protection

Reliability pathway – where the contractor has a long history of offering their customers the best quality and protection

Service pathway – where contractors consistently offer their customers the best protection available in the marketplace.

To become a Master Elite(R) Contractor–a status that less than 2% of roofing contractors nationwide are able to achieve–a candidate must demonstrate proper licensing (in states that require it), maintain insurance, have a proven reputation, and show commitment to ongoing professional training.

“We value our certified contractors for raising the industry standard year after year by installing the best roofing products and systems. Our President’s Club award recognizes only those contractors who have distinguished themselves by the highest standards of excellence, customer satisfaction, and dependability,” says Jim Slauson, GAF’s VP of Certified Program & Services.

Rock & Tait Exteriors takes care of a customer’s house from top to bottom. With its “whole-house” approach to checking a home, the company examines ventilation, insulation, roofing, siding, windows, and doors–all of which can factor into whether a house is working well as a system. These factors also indicate whether individual components will last as long as they’re intended to.

Taking pride in putting its name on its work, the company uses no subcontractors, and customers feel assured knowing that there are always quality people working on their projects. From the time of the initial call, every customer is treated equally. An estimator meets with each customer, allowing as much time as needed to determine his or her needs and to identify any problems with the home. Rock & Tait Exteriors has a quick completion time for most projects; roofs are completed in a day or two, and more complicated projects are usually completed within one to two weeks.

In accordance with the whole-house approach, Rock & Tait Exteriors covers a wide range of exterior and interior home services and products. Exterior services include roofing, siding, gutter guards and seamless gutters, windows and doors, concrete work, and patio design. In the area of interior contracting, the company works on drywall, restorations, flooded basements and wet basement finishing, and entryway remodels. Insulation services include air sealing, foundation insulation, blown-in insulation, and spray foaming. The company also offers energy-efficiency testing, solar services, ventilation work, and maintenance, including handyman services, snow removal, and ice dam prevention and removal.

Active in the community, Rock & Tait Exteriors has donated labor to churches and has been awarded GAF’s and Habitat for Humanity’s “Community Contractor” designation. The company has received the Department of Energy’s Century Club Award for using the whole-house approach to improve energy performance in 100 or more homes. A GAF Certified Green Roofer(TM), Rock & Tait Exteriors is a winner of GAF’s Triple Excellence Award (for consumer protection, installation, and training) and is accredited by the Better Business Bureau with an A+ rating.

With the goals of increasing sales volume and percentage of referrals, the company looks forward to the future, with plans to grow newer aspects of the business, such as patio stamped concrete services, and to look at expanding its market area. Customer service, for customers both old and new, is the biggest focus–going forward, Rock & Tait Exteriors will continue caring for families and protecting their futures.

About Rock & Tait Exteriors LLC

Rock & Tait Exteriors takes the worry out of improvement projects. Dedicated to providing the highest quality craftsmanship, the company is a leader in the construction industry. Rock & Tait Exteriors prides itself on quality products, superior workmanship, and outstanding customer service, presenting solutions that fit within customers’ budgets and needs.

Rock & Tait Exteriors

4107 124th St.

Chippewa Falls, WI 54729

(715) 723-7200



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About GAF:

Founded in 1886, GAF, a Standard Industries company, is the leading roofing and waterproofing manufacturer in North America. The company’s success is driven by a belief that nothing matters like a roof designed, manufactured and installed to protect what matters most. For more information about GAF, visit

Company Name: Rock & Tait Exteriors LLC
Contact Person: Becca Johnson
Phone: (715) 723-7200
Country: United States