Entrepreneur, author and authority marketing strategist, Mike Saunders, is writing a special series on Authority Marketing for Forbes. Saunders, a member of the Forbes Coaches Council, will create a five-part series that explains how to establish authority positioning and develop expertise and influence.
Three articles have already been published. The first provides an overview of how anyone can create a powerful authority platform on which they can build all of their other development initiatives. Key mindsets and strategies include developing the correct skill set, becoming a systems builder, and becoming a known expert. His next article focuses on getting involved in professional organizations both online and offline as the first step of an authority positioning strategy. The third encourages readers to get writing.
The final articles will elaborate further on specific skills needed to bring an entrepreneur, chiropractor, or sales professional out of obscurity by amplifying their expertise to a position of prestige.
“I am thrilled to have this opportunity to share my expertise with the Forbes audience,” commented Saunders. “By building Authority Positioning Assets™ and an Authority Positioning Portfolio™, followers of my system can position themselves as an authority and expert in their field even if they are starting from scratch and have very little time.”
Limited complimentary copies of Saunders’ 162-page Amazon bestselling book Authority Selling™: Opening More Doors to Closing More Business are available for shipment. The book helps readers discover the secrets and shortcuts to quickly becoming an expert when traditional marketing strategies no longer work, and includes an integrated Authority Selling™ Action Guide so readers can easily implement the strategy as they read. It has been endorsed by Tom Hopkins, America’s #1 sales trainer and author of How to Master the Art of Selling and When Buyers Say No.
Learn More at www.AuthoritySellingBook.com
Mike Saunders holds an MBA in Marketing, is President and Founder of Marketing Huddle, LLC, and is an adjunct marketing professor at several universities. As an Authority Marketing Strategist, Saunders helps business owners build their Authority and Expertise to enhance their Competitive Advantage by helping them become an Amazon bestselling author without writing a word using his proprietary 3 Hour Authority™ System.
The result is a spectacular solution for opening more doors to closing more business.