Frey Construction & Home Improvement Receives GAF’s Prestigious 2015 President’s Club Award

Published on May 25, 2016

Frey Construction of Prairie du Sac, WI, has received GAF’s 2015 President’s Club Award. A GAF Master Elite(R) contractor since 2008, it has a reputation for excellence, with consistent reliability, integrity, and commitment to quality.


Prairie du Sac, WI – May 25, 2016: Frey Construction & Home Improvement, LLC

Frey Construction & Home Improvement, LLC, of Prairie du Sac, Wisconsin, has received GAF’s most prestigious contractor award: The GAF President’s Club Award. This highly coveted award recognizes Frey Construction & Home Improvement as one of the “elite of the elite” residential roofing contractors in the United States.

GAF is North America’s largest roofing manufacturer, and only GAF Master Elite(R) Contractors can compete for its President’s Club Award. To qualify for this award, a contractor must demonstrate an exceptional level of excellence in their business, especially in the areas of Installation Excellence, Consumer Protection, and Installer Training.

Frey Construction & Home Improvement has been a GAF Master Elite(R) Contractor since 2008. To become a Master Elite(R) Contractor–a status that less than 2% of roofing contractors nationwide have achieved–a candidate must demonstrate proper licensing and adequate insurance, have a proven reputation and show commitment to ongoing professional training.

A roofer consistently offering quality work would be deemed a good contractor. If that roofer actually invents the impossible, one might call it Frey Construction. According to owner Scott Frey, his company doesn’t sit around waiting for solutions to happen. “With the weather we have in Wisconsin, there are certain products and installations that just don’t work. If we can’t find an existing process to deal with these situations, we develop our own. After fixing so many roofs over the last 20 years, we know what works and what doesn’t. For example, we frequently see wood rot along the fascia boards and the bottom edges of roofs. It’s because of our winter weather–gutters freeze and back up onto the roof, creating a mini ice dam at the drip edge.”

“About 10 years ago, I got fed up,” continues Frey, “so we created the Absolute Gutter. It’s one and a quarter inches higher in the back than in the front, allowing water to evacuate over the front when the gutter’s clogged or frozen. It protects the fascia edge and roof edge from rotting.”

When not engineering new roofing solutions, Frey Construction is hard at work pleasing customers. “What differentiates us from other contractors,” states Frey, “is our 15-year workmanship warranty. It’s unheard-of in our area. Most contractors have a one-, two-, or three-year warranty–or none at all. Essentially, we’re taking the risk of a customer doing business with us–and then following up with free yearly inspections of our work.”

“We do one-on-one consultations with customers,” says Frey, “to provide good, better, and best options, whether it’s for roofing, siding, windows, or gutters. If it’s a roofing job, we back it up with the best possible warranty in the industry–that’s where GAF’s Golden Pledge comes in.”

Customers aren’t the only ones who benefit from Frey Construction’s professionalism. “We work with Habitat for Humanity and other organization to provide low- or no-cost roofing to people who can’t afford it,” says Frey. “We’re recognized by our local Chamber of Commerce, we have an A+ rating from the Better Business Bureau, and we’ve won many awards. Customers can be assured of our reputation.”

Going forward, the company will continue helping customers with their planned remodeling projects. “We want customers to think of us when they think ‘home improvement,'” concludes Frey. “We have the best warranties and reputation, and almost 70% of our business is repeat and referral. You can only achieve that if you ‘wow’ every customer on a consistent basis. When you provide such high value to people, it’s a no-brainer.”

About Frey Construction & Home Improvement

In business since 1995, Frey Construction is proud of its reputation for excellence. Consistent reliability, integrity, and commitment to quality have helped the company build a loyal base of customers. Frey Construction offers a host of home remodeling options, including roofing, siding, gutters, windows, kitchens/baths, decks, and additions.

Frey Construction & Home Improvement
530 Park Avenue
Prairie du Sac, WI 53578
(608) 643-7914
YouTube channel:

About GAF

Founded in 1886, GAF is the largest roofing manufacturer in North America. The company’s products include a comprehensive portfolio of steep-slope and commercial roofing systems, which are supported by an extensive national network of factory-certified contractors. Its success is driven by its commitment to Advanced Quality, Industry Expertise, and Solutions Made Simple. GAF was the first roofing manufacturer to offer a Lifetime limited warranty on all of its laminated shingles, which then evolved with the introduction of the GAF Lifetime Roofing System by extending the Lifetime coverage beyond just the roofing shingles. For more about GAF, visit

Company Name: Frey Construction & Home Improvement
Contact Person: Scott Frey
Phone: (608) 643-7914
Country: US