Pri Cosentino discusses why January is the most important month for financial, tax, and legacy planning
Priscila Cosentino, Financial Planner and Wealth Mentor with Fern Prosperity, is bringing attention to a critical yet often overlooked truth: the financial decisions made in January quietly shape the entire year. While many individuals associate financial planning with tax season or year-end deadlines, Cosentino emphasizes that the most impactful work happens much earlier.
The beginning of the year sets the tone for how money is managed, how decisions are made, and how confidently individuals navigate financial choices over the months that follow.
Cosentino explains why early, proactive planning around finances, taxes, and legacy is essential for reducing stress, preventing costly mistakes, and creating clarity long before deadlines arrive. January represents a unique window of opportunity—a time when individuals and families are naturally more reflective, motivated, and open to change. With fewer financial pressures and more mental space than later in the year, this period allows for thoughtful evaluation of goals, priorities, and long-term intentions. Rather than reacting to financial pressures as they arise, Cosentino encourages people to approach January as a strategic planning season grounded in purpose and values.
She also addresses a common question she frequently hears from clients: why so many people feel financially stressed even when they earn a good income. According to Pri, financial stress is rarely about income alone. Instead, it often stems from a lack of alignment between financial decisions and personal values, limited clarity around priorities, and the absence of a cohesive strategy that connects everyday choices with long-term goals and legacy intentions. Without a clear plan, even high earners can feel overwhelmed, uncertain, and reactive.
Through her work at Fern Prosperity, Cosentino helps individuals and families move from financial stress to confidence and intentional prosperity by integrating education, emotional intelligence, and strategic planning. Her approach empowers clients to make informed decisions, develop a healthier relationship with money, and feel a greater sense of control over their financial lives.
By addressing both the practical and emotional aspects of wealth, Cosentino supports the creation of sustainable financial plans that promote long-term stability, peace of mind, and a lasting legacy throughout the year and beyond.
Pri shared: “I feel this topic is so important because January is when people are open, reflective, and willing to plan—but most don’t know where to start. When you approach finances with wisdom instead of urgency, everything changes. Planning early creates clarity, confidence, and freedom throughout the year.”
About Pri Cosentino
Priscila Cosentino is a Financial Planner and Wealth Mentor with Fern Prosperity, specializing in financial planning, tax-aware strategies, and legacy planning. With a background in business administration, accounting, and neuroscience, she integrates education, emotional intelligence, and strategy through her proprietary WISE Method™—Wisdom, Insight, Strategy, and Enjoy. Priscila is passionate about helping individuals and families move from financial stress to clarity, confidence, and intentional prosperity.
Learn More: fernprosperity.com