Eric LeRiche, President of Total Authority Media Group confirmed they have officially launched a nationwide search for successful entrepreneurs, to be featured in the upcoming book, “The Secrets to Becoming a Successful Entrepreneur: Inspiring Interviews to Learn From”.

Explaining the search process, LeRiche said, “This is an important book for us, so we’ll be reaching out to a select group of entrepreneurs who are making a positive difference in the lives of business owners, executives and others in their community, while at the same time committing to spread the word about a great organization like Lemonade Day.”

Total Authority Media has pledged 100% of the royalties from the retail sales of the book to be donated to Lemonade Day.

Scheduled for a summer release, “The Secrets to Becoming a Successful” will spotlight each of the entrepreneurs selected from this search, sharing their insights and experiences of their personal successes and adversities.

LeRiche said, “This book isn’t just about success. The entrepreneurs we select are passionate about helping business owners, executives and others in their community. They will answer the most common questions and bust the myths & misconceptions so many people have about their industry.  And also… they will share their future vision of their business and give some advice to those who want to start a similar business”.

With several industry leaders expressing interest in participating, Total Authority Media is expected to make an announcement revealing the final selections by May 16, 2016.

However, LeRiche asserted, “One of the reasons we launched this search is because we didn’t want to go the route of filling this book with the stereotypical ‘Experts.’ This search would be unnecessary if that was the case. We anticipate a lot of exposure around this project, for both Lemonade Day and the people we select to feature in the book, so we really want to showcase those entrepreneurs who are actually in the trenches, working hard every day and willing to share that experience to benefit a great cause and the success of others in their entrepreneurial pursuit. That’s what will make this a win-win-win project.”

To learn more about Lemonade Day, visit www.lemonadeday.org and to learn about Total Authority, visit www.totalauthority.net